We’ve reimagined how marketing reports are built, styled, and analyzed. Start creating smarter, faster, AI-powered marketing reports with Whatagraph IQ today.

➡

Skip manual setup. Describe the report you want (e.g., “Create a Google Analytics acquisition report for the last 30 days”), and IQ will generate the widgets, metrics, and filters, instantly.

➕

Expand reports in seconds with natural language prompts. Add or a full tab or a single widget using preset prompts or your own words.

🎨

Create custom themes with a single prompt, color pick, or even an image upload, no design skills required.

💬

Ask questions like “What was our top-performing channel last month?” and get real answers from your data.

📝

Summarize your data with clear, human-readable explanations - perfect for helping clients and stakeholders quickly understand results.

🔄

IQ+ automatically updates your text summaries when the date range changes, no manual edits needed.

🧹

Describe how you want to group your data, like grouping campaign names by category or sorting product reviews by language, and IQ+ builds it for you.

See Whatagraph IQ and IQ+ in action and learn how to use each feature in this short walkthrough:

Whatagraph IQ is , no setup required. Reach out to your Success Manager or contact Live Chat to learn more about IQ+ pricing and access.

You can now apply widget-level and source-level filters to your blended sources, just like you do with direct Sources and Source Groups.

This update saves you time when managing cross-channel data. Try blended source filters in your next report, and let us know your thoughts.

You asked, we delivered. You now have more control over how your Source Groups are built and what data they include.

💡

🚀

Now, you don’t need to wait for our team to create a new pre-made data template. Whether you're blending ad channels, analytics, or custom sources, you define what goes into your reports.

This update gives you more flexibility and independence when analyzing cross-channel performance. Start creating smarter, more tailored Source Groups today.

Wondering what your top ad looks like? Now you can find out in seconds.

The , allowing you to:

This update makes it easier than ever to compare ad performance and spot creative that drives results.

It’s live, try it in your next blended report!

We’ve made general improvements to our WooCommerce and Magento integrations to give you more flexibility and reporting options:

Filters added to the "Orders" report type - slice your data by date, customer, or product details to dig deeper into your sales performance.

These updates are live and ready to use, perfect for building more tailored eCommerce reports.

We’ve added significant improvements to make your tables more flexible and insightful. These updates are especially powerful for agencies managing multi-channel campaigns.

You can now create source group of different channels (or sources) which belong to same client, and display not only total performance, but also performance of each channel separately.

This means you can analyze both high-level and source-specific performance, without splitting your data across multiple widgets.

These updates are live, start using them to build more dynamic, tailored tables in your reports.

We’ve rolled out major updates to the AI Summary Widget, making it more powerful, flexible, and customizable:

These updates are live and ready to use, explore them in your next report!

Say hello to a smarter way to monitor performance across your reports. With Goals & Alerts, you can now set clear targets, track live progress, and get notified when things need your attention.

🔹

Create goals for your entire overview or for specific metrics, like Spend, CTR, or Impressions. Use target, limit, or range rules to match your objectives.

🔹

Not sure what goal to set? Let Whatagraph suggest realistic targets based on your historical data, with just one click.

🔹

Enable alerts via email or Slack, with daily or weekly frequency options. You'll know exactly when you're on track or when it's time to act.

🔹

Filter, edit, or delete goals anytime. Easily see which metrics are performing well and which need attention, all in one place.

🔹

Change the date range (Today, This Week, This Month, This Quarter, This year), and your goals will automatically recalculate, no manual adjustments needed.

🎥 Watch the full demo:

Ready to make reporting more proactive? Goals & Alerts are live now! If you don't see it in your Overview, connect with your Success Manager to learn more.

As always, our Live Chat team is here if you need help or want to share feedback.

Previously, Source groups only supported aggregated metrics, so you could view total values across all connected sources, but not data from specific ones.

With this update, you have much more control. You can now create tables or widgets that:

This gives you greater flexibility to analyze performance exactly how you need.

The update is already live, so if you're using Source groups, you can start taking advantage of these new options today.

We've implemented key updates to align with Meta's evolving metrics:

If you have questions or need help updating your reports, our Live Chat support team is here for you.